How do you measure the success of your social media efforts? – GovLoop.com

How do you measure the success of your social media efforts? I discuss how to start gauging success over at GovLoop.com. Remember that you won’t have any way to know if your social media campaign is working if you don’t know what you’re looking for.

Check out the full post here.

What measures of success have you adopted in your social media plan?

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